Victoria Range aka “Vic” is a young and vibrant twenty-something who is currently living in Atlanta and sharing her journey to success with her followers in real time. By way of the Bay, her personality is lively and confident, while still always keeping it cool and humble. Vic is someone we have followed and come to admire on social media because of the way she is building and growing her brand through her online platforms.
“I want to do a lot of things, but I am just trying to start slowly.”
During the day, Vic is an accountant. Her first milestone is passing the CPA exam. After her 9-5, Vic is working on her modeling career that she hopes to use as a gateway into the entertainment and fashion industries. One of her most memorable modeling experiences was participating in the Annual World Natural Hair, Health, & Beauty Show, where she first showcased her modeling skills for pictures, hair, and wardrobe all in one event. The Annual World Natural Hair, Health, & Beauty Show is an event that brings the best professionals in the industry of natural hair and skin care together to exchange techniques and teach consumers about natural hair care, health, and beauty products and best practices.
Over the next few years, Vic wants her forthcoming website to be a one stop shop for highlighting her personal brand as it relates to modeling, fitness, and her love for music. Her site will also have a calendar that will keep track of various events around the city such as fitness, concerts, fashion, and networking. This will allow her followers to always be in the know of what’s going on in the A.
Vic wants to completely transform her life as an Accountant and she’s realizing that dream with digital media. When we asked Vic what aspects of modeling she really wanted to pursue, she passionately told us she wanted to make it to an America’s Next Top Model audition, which now mostly do initial casting tryouts online vs. in-person.
“The industry is looking for you to build your brand before they even pick you up.”
Which got us thinking, if everything is online, then leading a career like modeling must require a lot of online curating. In the age of the social influencers, building your brand is essential to having loyal followers and gaining access to new endeavors. Social media is the biggest online scouter these days, as many talent and modeling agencies rely on digital platforms as their number one resource for scoping out talent. Even big modeling companies like IMG Models have developed social campaigns just for reeling in new talent with a single hashtag. Now all you have to do is post a selfie, include the hashtag, and you’re automatically a candidate. Vic talks about how the industry has changed and how creating and strengthening her own social media channels will only be to her benefit.
It’s not hard to see why thousands of Vic’s followers are enamored with her every move on Instagram. She’s creating an empire before our very eyes. From her modeling pics to her entertaining videos, we are totally hooked and can see why people love following this young diva.
This is largely due to her lip syncing karaoke segments in the car, where we quickly became captivated with this social influencer. What can we say, that voice keeps us engaged! Even though, when we asked for a lip syncing demo during the interview, she coyly declined and explained how she was a bit under the weather.
“I love music and I’m not going to be a performer, so this is my version of being a performer.”
Like every other influencer who has a signature act that keeps their followers engaged, Vic has mastered the art of lip syncing. Whether she’s rapping a Big Krit lyric or singing a song from the 90s, Vic knows that being consistent is key to engaging a large following and she does this while keeping it fun at the same time.
“I set aside time to catch up on responding to people… A “Like” is an encouragement to me.”
Vic knows the majority of her followers and always sets aside time to catch up with them. She does her best to tailor each response so that she can more genuinely express what their support means to her. It is no secret that influencers exist because of the support of their audience, and this is what drives Vic to remain humble regardless of her achievements.
“I get the most response using the hashtags #blackgirlmagic and #teamnatural.”
At this point, it’s not hard to figure out which social media platform Vic favors the most. With Instagram quickly becoming the most used social media platform in the world, there is immense power in hashtags. Vic does a great job at utilizing them on her posts to reach new networks and gain new followers.
To be an influencer is to know your worth and have an army of supporters to back you up. Not only is Vic keeping her followers continuously entertained and engaged, she’s also using her platform to motivate others. Most recently, her voice and passion for music has motivated a few of her followers to take a cross country trip into the desert to attend the super dope music festival Coachella in Indio, California.
“I go with a group of about 20 people now and that’s not including the additional people who are coming with us just because I promoted Coachella.”
Coachella is a music festival that began in 1999 and hosts some of the world’s greatest genres in music. Over 100 artists perform on three different stages on the Indio California Polo Fields. Each year the festival attracts over 100,000 fans, rain or shine.
“The first time I went to Coachella was kind of like the first time I saw Krit.”
There is more to life than following the crowd and waiting for other people to co-sign on activities. We heard Vic loud and clear when she gushed about her experience with Big Krit. She bought a ticket and drove 200 miles in the middle of the night to rock out to her favorite rappers performance and meet him backstage. Serving as motivation to her followers, Vic is showing the world what happens when you want something so bad and are willing to go the distance even if that journey is sometimes taken alone.
“I think everybody should go to Coachella, whether you like music or not. There’s something there for you; there’s music, there’s art, there’s fitness, and there’s food vendors if you are a foodie.”
From the interview with Vic, we learned how she has transformed her love of Coachella into actions that still resonate with us today. Serving as the “unofficial” Coachella hype man of the south, she took it to another level this year by purchasing an additional ticket with the sole purpose of selling it to a minority, who has never been to the festival before. Check out what Esau had to say about his first Coachella experience…
“I have never experienced anything like it before; the carefree atmosphere and great energy surrounding you. Once you land in LA, you know you are in for the time of your life.”
Vic has created this amazing brand using social media where she engages her followers and serves as an influencer. From her professional career in accounting, to modeling, to karaoke in the car, to attending live concerts and events, her determination and drive fuels her pursuit of bigger dreams and aspirations that she has for her future.
“One of my biggest goals is to make it to New York Fashion week and to an audition for a Victoria Secret Fashion Show.”
New York Fashion Week is an invite-only series of fashion shows, dinners and after- parties that are exclusively attended by VIPs in fashion, A-list celebrities, and top influencers in today’s pop culture. NYFW only happens twice a year and represents the latest work from the top designers in the industry. With her first name and her right shoulder tattoo “Secret” , it is only fitting that she walks the runway in the Victoria’s Secret Fashion Show. Victoria’s Secret Fashion Show is an annual event showcasing the latest in lingerie and sleepwear featuring some of the world’s leading fashion models. VS hosts the show at global fashion capitals of the world such as New York, LA, London, and Paris; where fashion editors, models and people alike attend the best show bras and panties could offer.
As we have already seen, Vic is someone who works hard and is passionate about making her goals comes to fruition. We truly believe Vic has a bright future in modeling and will one day be a part of two of the most chic events in the fashion industry.
“I love music so much that’s really where I want to be and if I have to use modeling as a way to get into that then I will.”
Modeling is a huge passion of hers, but ultimately, Vic aspires to have a footprint and voice within the music industry. Vic’s love for music is truly where this ultimate dream stems from. Whether it’s being a concert announcer, music vendor, or music executive, the sky is the limit. She isn’t exactly sure just yet what she wants to do in the music industry, but one thing is for sure…. She loves music so much that that is where she wants to be, and this is the beautiful thing about dreams ….. you don’t quite know what road is going to take you there.
We are excited for Vic and even more excited for what is yet to come for her. Make sure you all go checkout her on Instagram @victoria.range, so you can follow her journey with us and be on the lookout for when the highly anticipated V-Range.com site launches.